 Vicks VapoRub has endeared itself to the Indian consumer and finds its place in every Indian home, due to its proven performance over the years against cold. Vicks VapoRub – India’s Number One Cold Rub – provides safe and effective multi-symptom relief from the six symptoms of cold, namely – blocked nose, cough, body ache, headache, muscle-stiffness and breathing difficulty. The medicinal properties of Vicks VapoRub’s natural ingredients - Nilgiri (Eucalyptus Oil), Pudina (Menthol) and Kapoor (Camphor) provides faster, longer-lasting relief from these six symptoms of cold. Vicks VapoRub's external application is safe and effective for regular use and provides relief from the symptoms of a cold vs. strong internal medicine. In Consumer Research conducted by P&G and market research firm NFO-MBL (National Family Opinion – Market Bureau Ltd.) consumers rated Vicks VapoRub comparatively higher on parameters such as ‘Fast Relief’ and ‘Long-Lasting Relief’. In addition, they also rated Vicks VapoRub significantly better on key product attributes stating that it is ‘Less Greasy’ and ‘Smells better’ and almost 80% of the respondents rated Vicks VapoRub as ‘Better than any Cold Rub Ever Used’. Vicks VapoRub is available in five pack sizes of 50gm jar, 25gm jar, 10 gm, 5 gm and 2gm dibbi.   Vicks Inhaler created the inhaler market in 1951. It provides fast relief from a blocked nose and is easy to use and convenient to carry.    For decades this has been a consumer favorite for relief from sore throats. They are available in three varients viz Menthol, Honey and Ginger  Vicks Action500+ has also completed 25 years in the country of its birth. That’s 25 years of strong, yet safe and effective multiple-symptomatic relief from colds. Launched in 1978, this multi-action colds caplet (caplet defined as capsule-shaped tablet) provides multi-symptom relief colds, i.e. from headaches and blocked noses, with its unique formulation, unlike analgesics which provide relief only from headaches. One strip contains 8 tablets.
|